Express Your Edge Campaign. A pitch to expressing your style with Zumiez merchandise. 

This campaign features a art contest where you can create art to get featured on Zumiez apparel. This is advertised on the flyer handed out in stores and put in bags after a purchase. 

For this campaign I wanted to implicate the controlled chaos in the Zumiez brand. This included experimental type, large scale elements and texture.

The type for the poster is custom as well as the "Express your edge" on the cover of the flyer"